It’s that time again! Our design team has been busy at work to deliver you a brand new range of elegant designs. We’ve chosen to create seasonal feeling prints, contrasting in style to our previous floral filled collection, and guaranteed to inspire. Introducing our new Ella Collection, which is available now in our Fabric Shop now!
For this collection we were inspired by continuous line drawings which sparked the creative process of creating gorgeous, minimal designs. We took inspiration from the Divine Feminine, researching the female form, facial features and bohemian iconography. Picasso and artist Kris Trappeniers were also used as a reference to help guide the illustrative style of the collection. We then began to hand-draw a range of illustrations, experimenting with different pencils and markers before settling on the use of a black fine-line marker, to create a universal look to all the designs.
Once we had a series of illustrations, we selected the drawings we wanted to use for the designs and scanned them for further development. Both Adobe Illustrator and Adobe Photoshop were used to clean the hand-drawn artwork and experiment with scale and layout.
Different colours and tones were tested during the creative process for each design. Before we settled on a soft, earthy colour palette to compliment the feminine nature and simple elements of the collection. The warm colours, inspired by nature, create a harmonious flow throughout the range. For one of the designs we found two different colourways worked particularly well, and decided to feature both of them in the final collection.
The prints include various scales throughout the collection which we think are perfectly suited to fashion applications. The minimalist artwork and diverse colour palette makes them incredibly versatile for a wide range of creative projects. We’ve included some reference imagery below to help get those ideas flowing.
Image via Pinterest